Internet marketing, also known as web marketing, online marketing or e-marketing, is referred to as the marketing (generally promotion) of products or services over the Internet. Internet marketing is considered to be broad in scope because it not only refers to marketing on the Internet, but also includes marketing done via e-mail and wireless media. (Source Wikipedia)
In other words, web marketing is only about advertising on the internet. Typically one would think that anyone can do this job! In principle yes but we can give added value when taking care of your web marketing. We can help you identify the best audience and markets, the most suitable medium/s and even the wording to use in the campaigns. Each medium has its own settings and parameters and it takes time to master. Using our services also means that you can concentrate on your business whilst we take care of the online marketing.
The biggest advantage of online marketing is that you can spend a few cents to attract clients and you can set your budget in advance. Why spend more? Statistics are important to determine which keywords or messages are best in the selected markets. Using these figures to ameliorate the marketing campaign further improves your click-through-ratio and therefore your sales by spending less money.
We work with all major service providers at the local level such as timeofmalta.com and maltairport.com and even at the international level such as Google, Facebook and Bing.
However, the top priority is to first put your house in order and this is another reason why you need us on board. Remember that you are never given a second chance to make a first good impression especially on the web where there is no human interaction!
Call us now for more details about web marketing services.
Date: 11-12-2012 15:28 by Neville Micallef [Google+] Back to all news